Frequently Asked Questions
Australian residents who are 18 or over and have purchased a specially marked case can enter the promotion.
You need to submit your entry between 12.01am (AEDT) on 23rd March 2026 and 11.59pm (AEST) 5th July 2026.
The promotion will run in participating Dan Murphy's and BWS outlets (including online) and at Uber Eats, DoorDash, Menulog and MILKRUN, which are stocking specially marked cases in Australia.
To submit your entry during the Promotional Period you must:
- Purchase a specially marked case of either Victoria Bitter 24 pack bottles or cans OR Victoria Bitter 30 pack cans from any BWS or Dan Murphy’s stores displaying promotional material (including online) and Uber Eats, DoorDash, Menulog and MILKRUN online only.
- Locate the unique code on the inside of your case.
- Scan the QR code on the specially marked case or visit www.vbknockoffclock.com.au and fill out the entry form, entering your unique code.
- Find out if you are an instant winner and then play ‘Stop the Clock at Knock Off’ and you could win $50K.
To enter, you must purchase a specially marked case of either Victoria Bitter 24 pack bottles or cans OR Victoria Bitter 30 pack cans, example below:
The unique code is located on the inside of your case.
Bottles:
Cans:
No, to enter you must purchase a specially marked case of either Victoria Bitter 24 pack bottles or cans OR Victoria Bitter 30 pack can.
No, it is not included.
Your unique code is required to confirm you have made a qualifying purchase during the Promotional Period. You may be asked to provide your unique code from the specially marked case as proof of purchase at any time.
You can enter, multiple times provided you only enter one (1) qualifying purchase, per day. There is also a maximum of five (5) enteries per person throughout the Promotional Period.
The Major Prize is a $50K ($50,000) cash prize.
There are also up to 54,862 instant win prizes to be won, including:
| Prize Description | No. of this Prize | Value (per prize) |
|---|---|---|
| $20 Dan Murphy's gift card; or $20 BWS gift card; or $20 Digital Vault Pays-enabled Prepaid Mastercard® gift card for those in NSW & NT | 27,386 | $20 |
| $20 VB Merch Store E-gift card | 27,386 | $20 |
| VB Bar Fridge | 10 | $449 |
| VB Cooler | 20 | $129 |
| VB Glasses 4pk | 20 | $39.95 |
| VB Bar Mat | 20 | $35 |
| VB Stubby Cooler 4pk | 20 | $29.95 |
Major Prize - There is 1 major prize to be won.
Instant Win - Up to 54,862 prizes to be won.
The winner will be announced by 13 July 2026.
In the case of a tie for the major prize (i.e. more than one (1) entrant is closest to or stops the clock at 4:00:00:00 pm), the respective tied entrants will be entered into a draw. The draw will take place on 6 July 2026.
The Major Prize Winner will be contacted by email and phone within seven (7) days of the draw.
The Instant Prize Winners will be notified on screen upon entry form submission, subject to verification.
If you are the winner of a gift card or VB merch item, you will receive details on how to claim your prize via email.
If you are the winner of the $50K major prize, we will contact you by phone and email. You will be asked to provide your Australian bank account details for the money to be transferred to your account.
If you are a winner of a physical prize, you will receive an EDM requesting your preferred delivery address. The prize will be mailed to this address within 90 business days.
You can submit any enquiries relating to this promotion via our Contact Us form and we will respond within 5 (five) business days.
